TikTok Users By Country

Every scroll on TikTok connects you to a story somewhere in the world, and the number of TikTok users by country shows just how global that connection is.

In the United States alone, more than a hundred million people open the app daily, while in places like Indonesia, Brazil, and Mexico, the community keeps expanding at record speed.

Each country adds its own flavor, from local humor to music and culture, turning TikTok into a patchwork of creativity

Top Countries with the Most TikTok Users

Looking at the number of TikTok users by country gives us a clear picture of where the app has its strongest communities.

The United States still leads with more than 136 million users, but growth in countries like Indonesia, Brazil, and Mexico shows how fast TikTok has expanded beyond North America.

Here are the top 10 countries ranked by TikTok's advertising audience:

These figures highlight just how varied TikTok's reach has become. Countries in Southeast Asia and Latin America are climbing the charts quickly, proving that growth is no longer limited to English-speaking markets.

Full List of TikTok Users by Country

When people ask about the global reach of TikTok, a top-10 chart doesn't capture the whole story.

To really understand the scale, we need to look at every country where TikTok operates and see the number of TikTok users by country.

This table compiles verified ad-audience figures (how many people advertisers can reach, usually 18+), based on the latest DataReportal, Kepios, and TikTok ad statistics (January 2025).

Here's the full world list of TikTok audiences by country (194 total):

Regional Distribution of TikTok Users

The global table gives us details, but looking at TikTok by regions shows bigger patterns. Here's a quick snapshot of the percentage of TikTok users by region (January 2025):

• Southeast Asia – 298 million (18.7%)

• South America – 228 million (14.3%)

• Western Asia – 154 million (9.7%)

• North America – 149 million (9.3%)

• Southern Asia – 147 million (9.2%)

• Europe (combined regions) – over 200 million together

Methodology: What "TikTok Users by Country" Really Means

Conclusion

TikTok’s global reach keeps growing, and the breakdown of TikTok users by country shows just how widespread the platform has become.

From the United States and Brazil to Indonesia and Vietnam, each market adds its own flavor to the app’s culture. By looking at both the raw numbers and the regional shares, it’s clear that TikTok is a worldwide network of communities shaping content every day.

Understanding this distribution helps you see where the next wave of creators might emerge, which regions are gaining momentum, and how cultural differences influence the type of content that goes viral. With 1.59 billion people now part of the audience, TikTok has firmly secured its place as one of the most influential platforms of our time.